I started creating and publishing web mobile games (The Core) recently and found that aside from creating exciting games, it is also good to monetize someting on the side. For a first timer, choosing between different types of ads might be troublesome and confusing. Most likely you'll end up using adsense, admob, ad4game, startapp, tapcontext or other not so popular ones. After checking the different ad providers, I believe leadbolt leads on the following aspects:
- Great dashboard and admininstration controls
- Dedicated account manager
- Relatively higher revenues cut compared to admob
- Various advertisment types: AppWall, Icon, Notification and of course the Banner,
- Quick approval time, from 4 hours to 2 days.
A few disadvantages would be:
- Only available for mobile devices
- Banners ads seems not to perform well
For those interested in advertising and publishing their works, you can refer to the followng url: For developers check this link, and for advertisers you can check this link.